by Jollie Yabut | Mar 13, 2015 | Blog
The world is turning mobile, it would be hard to argue otherwise with over two hundred millions smartphones, tablets and airbooks already sold worldwide. This evolution introduces significant changes to the form factor of software solutions (Table 1) that mandate...
by Jollie Yabut | Mar 13, 2015 | Blog
Email automation has the potential to help publishers—whether traditional, new, media and entertainment, gaming, or apps publishers—drive more Web traffic and encourage readers to visit their sites. Yet, although publishers are creative producers of content, many are...
by Jollie Yabut | Mar 13, 2015 | Blog
The mobile application development landscape is filled with many ways to build a mobile app. Among the most popular are: native iOS, native Android, PhoneGap, Appcelerator Titanium. This article marks the start of a series of four articles covering the technologies...
by Jollie Yabut | Mar 13, 2015 | Blog
Screens are small, apps are big, and life as we know it is on its head again. In a world that’s increasingly social and open, mobile apps play a vital role, and have changed the focus from what’s on the Web, to the apps on our mobile device. Mobile apps...
by Jollie Yabut | Mar 13, 2015 | Blog
There are dozens of great CMSs out there. Regardless of what type of site you’re building, there’s probably one perfectly-suited to it. The problem is that most designers and developers don’t want to spend time learning a bunch of different CMSs. They want to learn...
by Jollie Yabut | Mar 13, 2015 | Blog
In any description of WordPress features, there’s one word you’re sure to see: Free. This is, of course, true. The files necessary to install WordPress on a server and run it are indeed free. A casual content producer could even sign up at WordPress.com and run their...
by Jollie Yabut | Mar 13, 2015 | Blog
Sometimes, in an attempt to target new customers, small businesses tend to ignore existing clients. Although it might take a fair bit of convincing on the part of designers, most small businesses eventually create an email marketing campaign to leverage existing...
by Jollie Yabut | Mar 13, 2015 | Blog
Email marketing is directly marketing a commercial message to a group of people using electronic mail (email). Though it is more commonly thought of as using email to send ads, request business, or solicit sales or donations, any email communication that is meant to...
by Jollie Yabut | Mar 13, 2015 | Blog
Email Marketing strikes many as old-fashioned. More fashionable venues like social media and mobile marketing get all the attention, and some people will even try to tell you that email marketing is dead. Unfortunately, reality doesn’t agree. In fact, with a...
by Jollie Yabut | Mar 13, 2015 | Blog
E-mail marketing is still one of the most direct platforms for reaching and targeting existing customers and prospective leads. Whether in a B2B or B2C context, the percentage of users who operate email account far exceeds those who are on any given social media...