Social Media for Business: 2015 Marketer’s Guide

Should your business be on social media? Absolutely. But should you have an account on every platform? Not necessarily. Your social success depends largely on the type of business you run and how much time and effort you intend to put into your strategy. Some...

How Important Is Responsive Design?

As more people are beginning to use mobile devices, like smartphones and tablets, for every task that used to be only capable on desktop, one thing has become clear: mobile is taking over Internet surfing. And, it’s not even just surfing. It’s everything...

Nomadic Designer Toolbox: Tips, Services & Hacks

9-5 is fast becoming an outdated concept and has proven to be counter-productive for many creatives. Freelancers and location-independent designers are seeking for new ways to live, work and travel. The digital nomad movement has been around for some years now but...

8 Ways to Improve the Usability of Your Website

Marketing isn’t just about driving traffic to a website. It also incorporates design and usability. Just think of Apple. Its computers and products wouldn’t be as popular as they are today if they weren’t beautiful and, more importantly, usable. Usability is something...

Video Posts Have the Greatest Facebook Reach

Facebook is all about those videos—and promotional posts. A recent study conducted by Socialbakers examined more than 670,000 Facebook posts from 4,445 brand pages. (The study didn’t look at celebrity, media or entertainment pages.) The study found video posts now...

Top 10 Graphic Design Tips for eLearning Success

This article features 10 graphic design tips that each and every eLearning professional should be familiar with. Whether you’re creating a private education eLearning course or an online corporate training module, graphic design is all-important.   Top 10...

5 Mistakes That Hold Back Your Content Marketing

Content marketing tactics and strategies that used to be awesome may now be obsolete. Successful content marketers must roll with the constantly changing industry if they want to stay successful. What “new” mistakes are you making? Here are the top five. Mistake 1: We...

Guide to Using Social Media for Marketing

Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media, therefore, having a strong social media marketing plan and presence on the web is the key to...

Responsive Images and Web Standards at the Turning Point

The goal of a “responsive images” solution is to deliver images optimized for the end user’s context, rather than serving the largest potentially necessary image to everyone. Unfortunately, this hasn’t been quite so simple in practice as it is in theory. Recently, all...