5 Mistakes That Hold Back Your Content Marketing

Content marketing tactics and strategies that used to be awesome may now be obsolete. Successful content marketers must roll with the constantly changing industry if they want to stay successful. What “new” mistakes are you making? Here are the top five. Mistake 1: We...

Guide to Using Social Media for Marketing

Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media, therefore, having a strong social media marketing plan and presence on the web is the key to...

Responsive Images and Web Standards at the Turning Point

The goal of a “responsive images” solution is to deliver images optimized for the end user’s context, rather than serving the largest potentially necessary image to everyone. Unfortunately, this hasn’t been quite so simple in practice as it is in theory. Recently, all...

Can Email Be Responsive?

Love it or hate it, there’s no denying the popularity of HTML emails. And, like the web before it, the inbox has officially gone mobile—with over 50 percent of email opensoccurring on mobile devices. Still, email design is an outrageously outdated practice. Remember...

Planning for Performance

I want you to ask yourself when you make things, when you prototype interactions, am I thinking about my own clock, or the user’s?   We’re not doing a good job Page-load times in the ten-second range are still common on modern mobile networks, and that’s a...

Web Design Process

When building a website there is a process that most designers use. This process covers all the steps from deciding on a website to building it and putting them live. While all of the steps are important, the amount of time you spend on them is up to you. Some...